Simple Coat Care
How Bark & Bloom Works
Different coats need different care. We make finding the right one simple.
01
The Coat
Find your coat
Start by spotting which one yours has.
Wavy
Curly
Every coat behaves differently.
02
The Formula
Matched to your dog's coat
Shampoo + conditioner formulated for how your dog's coat actually behaves.
No one bottle fits every coat.
03
The Routine
Two simple steps
Shampoo, then conditioner — no extra steps, no fuss.
That's the whole routine.
04
The Result
Better coat days
A routine made for the coat they actually have, not just the breed.
Softer, more manageable fur.
★★★★★
“I was using another oodle brand and it made Birtie’s coat dry. Bark & Bloom lathered really well through the coat, left it really soft, and his coat seemed to not tangle — plus he smelt fresh.”
Anita, QLD · Curly Coat owner
★★★★★
“For the first time he was much easier to brush and it stayed way less tangled for the whole week.”
Solly, NSW · Finn's owner
★★★★★
“Ted tends to get quite knotty between washes when we use other dog shampoos, but we’ve noticed such a difference when we use this. His coat stays soft, fresh and clean for so much longer and is much easier to manage between washes.”
Brittany, QLD · Teddy's owner
How does the coat behave when you brush it?
One more thing —
what's bugging you most after a bath right now?
You've got a Wavy Coat.
Soft waves that sit close to the body and loosen easily when brushed. Lightweight hydration is what it needs. (If your breeder said fleece, that confirms it.)
Join the Waitlist · Wavy →You've got a Curly Coat.
Tighter, springier curls that hold their shape. Deep nourishment is what it needs. (If your breeder said wool, that confirms it.)
Join the Waitlist · Curly →Our Approach
Why do different coats get the same bottle?
They shouldn't.
Coats can behave completely differently — yet they're often cared for with the same formula.
We're starting with the coats we know best: Wavy and Curly.
Wavy — The Green Bottle
Soft waves. Lighter care. Lightweight hydration designed to preserve movement without weighing the coat down.
Curly — The Beige Bottle
Tighter curls. Deeper care. Richer conditioning for denser curls that need more moisture and slip.
The Formula
Formulated around the coat.
Wavy and curly coats don't need the same things from their wash. So their formulas aren't the same either.
Jojoba Oil
Lightweight hydration that mimics your dog's natural oils, without weighing down wavy coats.
Chamomile Extract
Calming and gentle, soothing the skin beneath lighter, looser coats.
Oat Extract
Naturally soothing for sensitive, dry-feeling skin underneath the coat.
Coconut Oil
Deep nourishment that works into dense, curly coats without buildup.
Shea Butter
Rich, deeply moisturising care for tighter, denser curls that need more.
Argan Oil
Restores softness and shine to curls prone to dryness and tangling.
Finished with a calming, spa-level scent — Lemon Myrtle, Vanilla, Bergamot & Cedarwood.
The Everyday Ritual
Wet. Lather. Rinse. That's it.
Different formula. Same simple routine.
Wavy or curly, bath time doesn't need another ten steps. Choose the formula made for the coat, then wash as usual.
Join the Launch List
Be first to hear when Bark & Bloom launches — and go in the draw to win the Ultimate Oodle Coat Makeover.
Bark & Bloom · Launching Soon
Win the Ultimate Oodle
Coat Makeover.
Join the Launch List for your chance to win — and be first to know when we launch.
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